/07Journal
Notes from the studio.
Essay · 6 min · Apr 2026
Why we stopped pitching with decks.
Three years ago we replaced our pitch decks with working prototypes. Here's what changed.
→Field note · 3 min · Mar 2026
A studio retainer that actually retains.
Most retainers die in month four. We rebuilt ours around outcomes instead of hours.
→Talk · 8 min · Feb 2026
Designing systems that survive the team.
Our talk at Config 2026 on writing brand systems for the engineering team, not just the brand team.
→Currently booking Q3 2026 — 2 slots
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